Secondary Research was conducted to understand economic, political, historical and business data.

Ideation Sessions were involving the entire development team to create a shared vision, understanding of the issues, and ensure the entire development process user-centric.

The final result was a product which allowed for a single outlet to power a many as five users.

Greenfield Sheet was created to initiate the business and production process.

Video. The Indian Farmer.

Research findings gathered from ethnographic data is used to create a video to tell the story for internal stakeholders at Belkin.